Google Announces Mobile-First Indexing,Risk Involved And Advantages 

​Today, most people are searching on Google

using a mobile device. However, our

ranking systems still typically look at the

desktop version of a page’s content to

evaluate its relevance to the user. This can

cause issues when the mobile page has less

content than the desktop page because our

algorithms are not evaluating the actual

page that is seen by a mobile searcher.
To make our results more useful, we’ve

begun experiments to make our index

mobile-first. Although our search index will

continue to be a single index of websites

and apps, our algorithms will eventually

primarily use the mobile version of a site’s

content to rank pages from that site, to

understand structured data, and to show

snippets from those pages in our results. Of

course, while our index will be built from

mobile documents, we’re going to continue

to build a great search experience for all

users, whether they come from mobile or

desktop devices.
We understand this is an important shift in

our indexing and it’s one we take

seriously. We’ll continue to carefully

experiment over the coming months on a

small scale and we’ll ramp up this change

when we’re confident that we have a great

user experience. Though we’re only

beginning this process, here are a few

recommendations to help webmasters

prepare as we move towards a more

mobile-focused index.

If you have a responsive site or a

dynamic serving site where the

primary content and markup is

equivalent across mobile and desktop,

you shouldn’t have to change


If you have a site configuration where

the primary content and markup is

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different across mobile and desktop,

you should consider making some

changes to your site.
Make sure to serve structured

markup for both the desktop and

mobile version.

Sites can verify the equivalence

of their structured markup

across desktop and mobile by

typing the URLs of both versions

into the Structured Data Testing

Tool and comparing the output.

When adding structured data to

a mobile site, avoid adding large

amounts of markup that isn’t

relevant to the specific

information content of each


Use the robots.txt testing tool to

verify that your mobile version is

accessible to Googlebot.

Sites do not have to make

changes to their canonical links ;

we’ll continue to use these links

as guides to serve the

appropriate results to a user

searching on desktop or mobile.

If you are a site owner who has only

verified their desktop site in Search

Console, please add and verify your

mobile version .

If you only have a desktop site, we’ll

continue to index your desktop site

just fine, even if we’re using a mobile

user agent to view your site.

If you are building a mobile version of

your site, keep in mind that a

functional desktop-oriented site can

be better than a broken or incomplete

mobile version of the site. It’s better

for you to build up your mobile site

and launch it when ready.

Official Google Webmaster Blog 

I think webmaster/blogger with different mobile and desktop version should really buckle up if you want to receive organic traffic and rank your blog higher with Google. 

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